Activate 360 — Events and Activation
info@activate-360.com +971 4 453 4033 Barsha Heights, Dubai
Events & Activation · Dubai

We turn brands into experiences.

Corporate events, hospitality, brand activations and promotional merchandise across the GCC and beyond.

See our work
lululemon DJ booth with the red Made to Feel backdrop 01

Brand Activations

Store openings, mall and retail activations, sampling, stunts and roadshows that people stop for.

Red illuminated entrance at the Hongqi launch event 02

Launches & Hospitality

Product reveals, luxury launches, conferences and celebrations, designed around the guest.

Coca-Cola Mirwasi cheering devices for the FIFA World Cup Qatar 2022 03

Promotional Merchandise

Merchandise people keep, sourced and delivered in more than 55 countries.

Selected work

Moments people film and share.

View all 21 projects
Helicopter carrying a giant KFC bucket over a park
Brand stunt

KFC Flying Bucket

A giant KFC bucket delivered by helicopter, turning a product moment into a spectacle people stopped to watch.

adidas Hyperboost trailer stacked with shoe boxes
Run club activation

adidas Hyperboost Edge

A 15 km test run along Dubai Canal, fuelled by a branded shoe trailer.

Guest posing at the red lululemon photo wall
Store opening

lululemon

Photo wall, claw machine, DJ booth and a packed entrance.

Activia 14-Day Challenge retail stands
Retail + microsite

Activia 14-Day Challenge

Branded stands across KSA, the UAE and Kuwait, backed by an avatar microsite.

68M impressions
LED dancers performing on the beach at the Psycho Bunny night
Brand event

Psycho Bunny

A beach night with live art and performers, and a store opening in Dubai.

Openings & launches

Doors open. Crowd in. Phones out.

See the launches
lululemon DJ booth and red backdrop built inside the store
Who we are

Tailor-made, from the first idea to the last guest.

We build events for any occasion using the best of the entertainment and hospitality world. And we understand both sides of the room: the brand's objectives, and the audience that has to feel them.

  • Based in Barsha Heights, Dubai
  • Event types Corporate, hospitality, activations
  • Merchandise reach 55+ countries
  • Sister company Traffik 360

Meet the team

55+countries reached through our merchandise network
20+regional and multinational clients
68Mimpressions for the Activia 14-Day Challenge
19markets supplied with Visa FIFA merch in two months
Sound, light, people

Built in the room, not in a deck.

Stages, booths, brand worlds and the crew that runs them, put up by our own team.

On the floor

The lululemon opening, as it happened.

01Queue at the door
02Made to Feel DJ booth
03Launch day, inside

Our method changes the way people engage with activations, and our process changes how they perceive merchandise.

Clients

Regional and multinational brands.

  • Coca-Cola
  • Visa
  • KFC
  • adidas
  • lululemon
  • Ferrero
  • Emaar
  • Majid Al Futtaim
  • L'Oréal Paris
  • Rotana
  • Philip Morris International
  • Bentley
  • Barilla
  • Epson
  • HP
  • LG
  • Unilever
  • Pepsi
Next up

Have a launch, an event or a campaign coming up?

Tell us the objective. We'll come back with the concept, the plan and the numbers.

Start a project